It’s your smallest client. The one who always pushes back on MFA. The one still using the same unmanaged laptop from 2016. The one who just “wants to keep it simple.”
Now imagine they get breached.
And it’s not just a hiccup—it’s full-on data exposure.
Patient records. Credit card info. HR files for 40 employees.
Leaked. Gone. Public.
Maybe it’s a dental office with HIPAA and PCI breathing down their neck.
Maybe it’s a dry cleaner with a punch card system and 12 untrained employees.
Either way, the damage is done.
And that’s when you step in.
Because you’re the MSP. You’ve got the backups. You’ve got the plan. You go full war room. 48 hours of straight hustle. Your team doesn’t sleep. You rebuild servers. You restore data. You bring them back from the brink.
You Were the Hero—Until You Weren’t
Everything’s back online. The lights are on. The panic is fading.
Then the phone rings. But it’s not the client—a lawyer. And now the question isn’t “how did you save us?”
It’s: “What did you do wrong?” The story changes. The compliments stop. And suddenly, you’re on the defensive. They want documentation. Proof. Evidence.
- A custom incident response plan tied to their business.
- A training log with user sign-offs.
- A signed acceptable use policy from every employee.
Can you produce that? Right now? Without scrambling?
Because if you can’t, the story writes itself:
“We outsourced to IT. They were supposed to handle it. We thought we were covered.”
This Is How You Become the Scapegoat
They point the finger. The attorney starts tossing words around—“failure,” “negligence,” “exposure.” And unless you’ve got hard evidence to shut it down, you’re the easy target.
Because not being able to prove you weren’t negligent? That is negligence.
Your Smallest Clients Are Your Biggest Risks
They don’t read your contracts. They don’t sit in your QBRs. They just assume you’re doing everything. And when things go sideways, they don’t remember the conversations.
They remember the invoice. You were responsible. And now you’re the one under fire.
This Is the Fix: Cyber Liability Launch Pad
We built this session for exactly this scenario—because it’s happening all the time.
In this workshop, we’ll show you how to:
- Build basic liability protection for every client (yes, even the ones on your “do not upgrade” list)
- Deliver real IR plans, training, policies, and evidence
- Get clients to pay for the protection they think they already have
- Lock down your MSP before the finger-pointing begins
This is how you get ahead of the breach. How you stay out of the courtroom. How you stop being the fallback when your client’s memory gets fuzzy and the legal team needs a villain.
Reserve your seat now for the Cyber Liability Launch Pad.
You were the hero. Now let’s make sure you can prove it.
