We just launched Cyber Liability Essentials, and here’s the wild part: 

Over 700 clients now have a fully documented Incident Response Plan—with communication playbooks, mapped responsibilities, and customized evidence ready to go. 

Let that sink in. 

While you’re still trying to figure out if your client ever clicked through last month’s phishing training, someone else just locked down their liability. 

Let Me Ask You a Brutal Question 

Do your clients have this kind of coverage? Do they have a plan? A real one? With written steps, comms protocols, asset inventories, and breach-ready evidence? 

Because your clients think they do. 

They think you’re already doing it. 

They assume that their IR plan is buried somewhere in that stack of PDFs you sent two quarters ago. 

They assume you’re the one who talks to the lawyers, the regulator, and the press when the lights go out. 

And when they assume, you pay. 

The Clients Who Will Get You Sued? They’re the Smallest Ones 

That tiny non-profit with three inboxes and one shared password? That single-location dentist who didn’t want MFA because “it’s annoying”? That legacy client still on the gold plan from 2018? Those are your biggest risks. 

Why? Because they’re the least likely to understand what you’re doing and the most likely to assume you’re doing everything. 

They don’t know what “IRP” stands for. 

But they’re going to know the name of the attorney filing the lawsuit. 

And your MSP? It’s going to be front and center in that complaint. 

Here’s the Shift You Need to Make 

We built Cyber Liability Essentials to fix the biggest operational gap in most MSPs: 

evidence. Not patching. Not alerting. Not stacking new tools. Provable action. Documented response. Real-world defense. 

You get: 

  • A custom Incident Response Plan for each client
  • Post-breach communication playbooks
  • Defined roles and responsibilities
  • A mapped inventory of critical assets
  • Acceptable use policy, signed and archived
  • End-user training, with completion records
  • Basic M365 tenant and email security reviews (yes, even SPF/DKIM/DMARC)

All of this, for a fraction of the cost of writing even one custom plan from scratch. 

You’re Already On the Hook—Might as Well Own It 

Because when the breach hits—and it will—your client isn’t going to remember the stack. 

They’re going to remember the name on the invoice. 

And if you can’t pull a single piece of evidence that proves you warned them, trained them, advised them, or prepared them? 

You’re not just out of luck. 

You’re negligent—and you just volunteered for a courtroom appearance you can’t afford. 

Don’t wait until the lawsuit to build your plan. 

Start today with Cyber Liability Essentials. 

See what 700 clients already have that yours don’t. 

Because your clients already think you’re doing this. 

Now’s your chance to make that true—and get paid for it.