It started with a printer. Like most IT horror stories, it wasn’t a big deal—just a new help desk tech trying to do their job. Printer wasn’t working, user was frustrated, and the tech just needed to find a driver ...
There’s an old saying: If you’re not paying for the product, you are the product. Nowhere is that truer than in your browser. Everyone loves a good extension. Password managers, ad blockers, productivity boosters—some of you have 50 installed, turning ...
In the 1800s, a guy named John Gorrie had a brilliant idea: he was going to revolutionize refrigeration. Instead of using the common vapor-compression method that actually worked, he decided to build a machine that created ice using compressed air. ...
You wouldn’t skip your annual physical. You wouldn’t ignore your dentist until your teeth started falling out. And if your doctor said you needed a colonoscopy, you might put it off… but you’d still get it done. Because deep down, ...
Let’s get something straight—selling isn’t manipulation. But if you’re an MSP who’s ever felt weird about pushing security, you’ve probably asked yourself: Am I just trying to scare them into buying something? Am I being pushy? Do they really need ...
Let’s cut to the chase. Your clients don’t give a damn about compliance. If they could, they’d do the absolute bare minimum—send an intern to a three-hour training, slap together some policies from Google, and call it a day. And ...
For years, MSPs have been selling Compliance as a Service (CaaS) as a golden opportunity. Regulations were tightening. Clients were scared. And compliance frameworks seemed like the perfect way to get businesses to take security seriously. But here’s the reality: ...
You sit down with your favorite client—an accounting firm with 30 employees. They’re sharp, professional, and they get it. You walk them through why Compliance-as-a-Service (CaaS) isn’t optional anymore. You show them the IRS requirements, the FTC Safeguards, and the ...
You sit down with a prospect and walk them through the results of their third-party security assessment. Your team didn’t perform it—an independent security firm did. A fresh set of eyes. No bias. Just the cold, hard facts. And the ...
Last night, I had dinner with a business owner who just went through personal bankruptcy. Not because he was reckless. Not because he mismanaged his finances. Because he lost a lawsuit. I want you to stop and really think about ...
